Thursday, May 31, 2007

Dubai Property News

Dubai, UAE, May 26, 2007: Emaar Turkey, the country-subsidiary of Emaar Properties, is unveiling its pioneering residential master-planned project, Tuscan Valley Houses, at a special preview and country seminar in Dubai. A preview of the project located in Buyukcekmece will be made at the event to be held at The Old Town Sales Centre on May 28 and 29, 2007. Amlak Finance is offering easy home finance options to investors.

Following a seminar on property investments in Turkey by Pricewaterhouse Cooper on May 28 from 10am to 1pm, pre-registration will be held from 2pm to 6pm, and from 10am to 4pm on May 29.

The US$700 million Tuscan Valley Houses marks Emaar’s entry into the promising Turkish market, and will replicate the concept of luxury, master-planned residences Emaar has developed in Dubai. Buyukcekmece is one of the fastest growing and much-sought after residential locations near Istanbul, and Tuscan Valley Homes will drive the property market through its collection of 555 luxury villas.

“Turkey is one of the promising markets with a strong growth potential, especially driven by the tourism sector,” said Dr Nader Mohammed, Regional Managing Director, Emaar International. “Emaar will invest a further US$5-10 billion in the next five years in Turkey, to drive our expansion plans for the country. Tuscan Valley Homes demonstrates our commitment to the Turkish market in strengthening the country’s economy by offering a viable investment option in luxury property, which will in turn build tourism growth.”

He added: “Dubai has a strong Turkish community and by inaugurating the sales registration in Dubai, we are offering them the privilege of the first purchase option. The seminar on buying homes in Turkey will be an added incentive for international investors to gain a better insight into the residential property market of the country.”

Mr Ozan Balaban, General Manager, Emaar Turkey, said: “Tuscan Valley Houses will recreate the global luxury standards set by Emaar at its developments in 15 other countries. Through our special preview in Dubai, we want to attract the Turkish community in Dubai as well as international investors to a fast-growing economy.”

He added: “Despite the large area of the project, we are limiting the number of villas to 555 and devoting large spaces for natural landscaping to maintain exclusivity and minimising population density.”

Designed by JZMK of California and AE Mimarlik of Istanbul, Tuscan Valley Houses takes its architectural influences from the Tuscany region. The project will sprawl over 1.4 million sq metres of land, making it one of the largest private sector residential projects in Istanbul. The villas will be built in nine models with construction work to be completed in four phases.

The villas vary in size from 384 to 940 sq m and offers spectacular views of the Sea of Marmara and the Buyukcekmece Lake. Tuscan Valley Houses are easily accessible from the Ataturk International Airport and is less than an hour away from the Istanbul city center.

The project will be marked by lush green landscapes, pedestrian walkways, jogging courses, swimming pools, and two recreation centres featuring basketball and squash courts. Residents can enjoy world-class living in pristine surroundings, with cool ambient temperatures, away from the bustle of the city.

As a self-sustained neighbourhood, Tuscan Valley Houses will also have a vibrant community centre, health and fitness facilities, retail outlets, entertainment options, a Tuscan Street dedicated to restaurants and cafes, child care centre, and other amenities that add value to the lifestyle of residents. Twenty-four hour security and maintenance, and home delivery from the neighbouring supermarket will be added conveniences.

Models of the Tuscan Valley homes will also be open for public preview at Emaar Turkey’s Sales Office soon. Potential investors in the UAE can call 800 Emaar (36227) for more details.

Emaar’s expansion into Turkey is in line with its Vision 2010 to become one of the most valuable companies in the world through geographic expansion and business segmentation. Emaar already has a significant presence in 16 countries in the Middle East and North Africa region, the USA, Europe, Indian Subcontinent and South Asia.

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